He started his career by following his DJ friends around with a camera. What started with small projects for local venues, quickly evolved into full-scale festival productions.

His deep-rooted experience in the events industry has given him years of insight into the music world, leading to collaborations and tours with major artists.

Combining a strong commercial sense with an artistic vision, he's always exploring the balance between blending technology and CGI with analog formats to craft immersive and visually striking content.

He founded colourblind agency to break away from conventional creative constraints — choosing to explore storytelling and innovation on his own terms, offering a fresh perspective in an industry that thrives on originality.