TGR hydrogen project - Toyota

To announce Toyota Gazoo Racing’s ground-breaking move toward zero-emission motorsport, we produced a three-part video campaign launching the all-new DKR GR FC Hilux. Driven by hydrogen fuel cell technology, this prototype is set to tackle the ultimate endurance test: Dakar 2027. From teaser to reveal, our videos capture the raw energy, technical precision, and forward-thinking spirit of TGR as they prepare to take on the desert like never before.